GRASSROOTS
Cultivate Your Path
Cultivate Your Path was created to shine a light on the creative ethos Grassroots shares with its community. A platform built to provide innovative members of its community a platform to share their stories with new audiences.
Their stories were told through a manifesto led film, interview shorts & documentary style photography.
Creative assets that would reach audiences digitally and engage consumers in-store.
CLIENT:
GRASSROOTS
PROJECT:
CULTIVATE YOUR PATH
DISCIPLINE:
STRATEGY
COPYWRITING
DESIGN
TALENT PARTNERSHIPS
ART DIRECTION
LIFESTYLE PHOTOGRAPHY
VIDEO PRODUCTION
CAMPAIGN TOOLKIT DEVELOPMENT